- Country: United Kingdom
Asos hacked: What you need to know after app sends threatening ‘Snowflake’ notification
Customers have received little information about the cyber attack – but there are some important steps they can take
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7 headlines · 6 outlets · 2026-10-06 → 2026-10-07 · Wikipedia ↗ · 🔒 Follow
Customers have received little information about the cyber attack – but there are some important steps they can take
Asos app users in the UK got a push notification on Tuesday morning in which the senders claimed to have fully compromised the online fashion retailer’s Snowflake instance. The message, titled “ASOS HACKED”, addressed the company’s data protection officer (DPO) and IT team. “Dear ASOS DPO and IT…
Financial Times : UK retailer Asos falls 10%+ after customers received app notifications saying “we have fully compromised the Snowflake instance”; source: Asos is investigating — Shares in FTSE 250 retailer fall more than 10% following reports from mobile users
ASOS customers were left alarmed after a push notification claimed the fashion retailer's “Snowflake instance” had been compromised. The message appeared through the Asos app on October 6, 2026, and threatened to leak information unless the company responded. However, Asos has not confirmed that it…
ASOS customers have been left alarmed after a threatening “ASOS HACKED” push notification appeared through the fashion retailer's app. The bizarre message claimed the company's “Snowflake instance” had been fully compromised and threatened to leak information unless ASOS responded. So, should you…